Sexist and violent assaults have increasingly been a big topic in the media in recent years. But unfortunately often only selectively. To fight sexism everywhere in everyday life, civil courage is needed.

How can we ask in a direct and memorable way every woman and man to speak up when she or he observes a case of (violent) sexual assault?

The aim was to raise awareness for a problem that is too rarely an issue in the media.

The advertisements raised awareness of an everyday issue that is all too rarely a topic in the media.