Cannes Lions
HUVILA, Helsinki / FAIRTRADE FINLAND / 2009
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New Beauty queen from Finland interviewed by the host.Host: What would you like to say to the vieuwers all around the world ?Beauty queen : I love shopping !Host : Lovely... How would you support the people in developping countires ?Beauty queen : By shopping !The animation appears to the screen presenting the fair trade product. "The world is changing with each purchase. Now it's easy to be fair. When you buy fair trade products, you contribute to the well-being of the environment and make sure that the local farmers get their compensation they deserve." Reilukauppa.fi
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