Cannes Lions
IMMERSION MARKETING STRATEGIES LTD., Lagos / NIGERIAN BREWERIES / 2014
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In the world of the Fayrouz drinker, expressing his very essence creatively, and with pride is the only way he knows to make any meaningful impact. He distinguishes himself by staying true to himself, knowing that Originality only comes from within.
Hence, drawing from the brand’s unique essence of Originality, we have created a TVC that gives you a glimpse into the unique world of the Fayrouz consumer. His work, his fashion, his play, his friends and everything that defines him/her as stylish, creative and active in a fast-paced world.
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