Music and lyrics are at the heart of the idea. But not for the usual reasons. The main challenge was to find a rap song that speaks to the new generation in France, a kind of ego rap to contrast with the hero, but with all the figures of speech that are really taught in the official French program. And of course, no f*ck, no b*tch, no b*stard… After endless rounds with record companies specialized in hip hop, we decided to synchronize DLB 17. One of the latest tracks of Soso Maness, a French artist among the most listened to by teenagers. But above all, we chose a track that contains multiple figures of speech: antithesis, personification, enumeration, metonymy, assonance…