To celebrate King Kong’s 75th Anniversary.

As our main objective was to include the word “kincon” in the Dictionary, we were inspired by the typical dictionary for the web’s design. That’s why we made a black and white paper website, where every component was made by successive layers or “pages”.

The site had almost 7,000 visits in just two months.The initiative was rapidly shown in TV programmes, press and radio and was one of the most commented news stories the day it was published on www.elpais.es, one of the ten most visited websites in Spain.Cinema and literature celebrities such as J. A Bayona ("The Orphanage"), Nicolás López ("Saints"), Assumpta Serna and Rosa Montero gave us their unconditional support.Lots of bloggers felt they identified with the meaning of the new word and started using it spontaneously.