Cannes Lions
VOSKHOD, Ekaterinburg / FOREX CLUB FINANCIAL ACADEMY / 2012
Overview
Entries
Credits
Description
Money works. Money talks.
Execution
To advertise the Academy, we used a recent article in Kommersant, the Russian business daily.We pasted the advert over the text of the article giving it a handwritten look.
Outcome
We demonstrated that now even a usual newspaper article can help you earn money.
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