This website showcased a stylish Fall 2008 collection of shoes from three world-renowned Payless design partners: Lela Rose, Laura Poretzky and Stacey Bendet. After their runway events, www.paylessontherunway.com highlighted the shoes that were part of each designer's season line. It provided the opportunity to learn about each designer, get behind-the-scenes access to each designer's runway show, as well as the ability to browse and purchase the shoes from the website.