Cannes Lions

Four Seasons Net Jets

PACE, Greensboro / FOUR SEASONS HOTELS & RESORTS / 2018

Film
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Overview

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OVERVIEW

Description

When leading luxury brands Four Seasons and NetJets partner to offer expertly designed, door-to-door guest experiences, it deserves a celebrated launch.

Our brief was to create an evocative video series that showcased Four Seasons’ exclusive, highly curated itineraries and NetJets journeys in a way that made the experiences feel authentic, seamless and extraordinary.

?Focusing on three luxury itineraries: Ski Adventure, Island Getaway and European Escape, we crafted immersive, experiential videos that followed four friends, a family and a couple as they traveled by NetJets and explored Four Seasons’ exceptional properties and destinations from Vail and Jackson Hole to Lanai, Paris, Cap-Ferrat and Florence.

The campaign objective: to convince viewers that Four Seasons and NetJets, far from typical luxury brands, together can create an incomparable travel adventure full of lifetime impressions.

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