Just as a dream is a means of escape from the daily humdrum, so is the new Freelander. Whatever your dreams are telling you, Freelander can turn them into a reality.

The Freelander Dream Analysis Pack identified the most common dreams - flying, jumping, running etc. We linked each one back to an attribute of the Freelander. The photographic Freelander merges from the illustration to show the dream turning into reality.

Driver’s block was cured. Local dealers were pleased with the volume of test drive requests. Land Rover were extremely happy with the pack – in fact the mailer became office gossip, witty stories were found all over company fridges and radiators.