Cannes Lions

FRUGO JUICE

TBWA\WARSZAWA, Warsaw / KRYNICA ZDROJ / 2004

Film
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Advertising based on actual street event held by Radical Frugo Initiative, an organization and promotional platform set up by TBWA Warsaw on behalf of Frugo, a fruit drink, to promote truth and unmask lies and stereotypes promoted by media. Film was part of anti-St.Valentine’s day campaign.

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