GHDhair.com is a website driven by the contributions of stylists. They come to show off their skills, and in the process, create the largest source of hairstyle inspiration online.

A stylist uploads photos and videos that best showcase their talents. They can use their mobile phones or tablets to manage their portfolios directly from the salon, creating and sharing look books for important clients.

Clients can like, comment and share ideas building a closer relationship with their stylist. Salons can even offer customized discounts, helping to drive business.

The site has been tremendously popular with stylists and their clients. Ambassador commerce is changing the way the industry works, making professional recommendations even more valuable than sales. GHD is changing the way salons, stylists and consumers come together and do business – both online and off.