Cannes Lions
GÖTEBORGSTRYCKERIET PRINTING HOUSE
HAPPY FORSMAN & BODENFORS, Gothenburg / GOTEBORGSTRYCKERIET PRINTING HOUSE / 2010
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Overview
Entries
Credits
OVERVIEW
Description
The business objective is to communicate the printing house in a way that seperate them from their competition and make them memorable.
Execution
The new identity highlights technical creativity and the desire to experiment. The symbol includes a lion, which was the company’s brand in its early days, but in an updated version.
Outcome
Positive references from clients and a lot of attention.
