Our firm is at the cutting edge of IoT and it's implementation. We needed a way to directly demonstrate our knowledge to highly targeted group of CTO's and CEO's. To talk directly to this savvy and intelligent audience we decided to not just talk, but demonstrate. We designed an IoT system that solves a hugely complicated issue: Citywide water distribution, and water loss. The sad truth is, 20% of all water world-wide, earth's most precious resource, is lost in leaks in the current system. So, we used this piece of direct ambient to solve the problem.

We created H2.O

Promoting IoT by using it to solve a shortage of H2O.

H2.O is a working prototype of an IoT water distribution network, a revolutionary smart water system.

Using IBM Watson and IoT sensors, this new system is able to monitor, control and sustain the flow of water through the network.

To visualise this hard to observe (and understand) flow of water and data, in real time, we created a 3D town, and projection-mapped the live data onto it, illustrating what was happening above and below the ground.

In a simple way, flow rate, leak location and time, and system interference data could be sent to the cloud, rendered live in Unity, and projected mapped onto the town's surface.

H2.0 was then exhibited to top CTO's and CEO's in live automated demonstrations.

It was promotion so smart is sold itself.

Water is Earth’s most precious resource, yet, we still use a distribution system that hasn’t dramatically changed in thousands of years. In fact, we rely on an underground network that is hard to observe and maintain. It is estimated that up to 20% of the water in this system is lost in leaks. Locating and rectifying these leaks is difficult, time-consuming and costly. By better understanding the management of this network, we can save both water and money.

Using flow sensors, the system detected flow strength as water moves through the network underneath the visualisation.

By combining IBM Watson and Node Red we integrated real-time event triggers based on the data being reported by the smart flow sensors.

By evaluating the data the system can automatically detect when a leak occurs and identify where in the network this event has happened.

A voice over, and accompanying interactive screen meant the promo sold itself.

A mixture of simple graphics and photo-real representation made the story clear, yet evocative. This meant the problem was easy to understand and tailored to it's audience.

Over six months, a team of UX, UI and spatial designers, worked with architects, systems engineers, IoT specialists, copywriters, motion designers, lighting experts, and of course, plumbers to bring H2.O to life.

Placements:

H2.0 website & installation have been live for 180 days across 3 locations.

Interactions:

Captured tablet & web interactions of 25,000+ highly targeted B2B customers.

Estimated total audience size: 125,000+ reach.

Direct leads (phone, email, website consolidated):

The H2.0 website (iot.dd.au.io) has garnered over 125 business leads. The revenue from these opportunities for the next financial year is projected to be $5,000,000+

Investment (xys) x Return (xyz) = ROI:

Build investment $95,000 (USD) x Expected Minimum Return $5,000,000 (USD) = ROI of 52 x Investment