Cannes Lions
CPB, Boulder / HOTELS.COM / 2020
Overview
Entries
Credits
Execution
In this film you'll find six pieces of video content developed as a part of the Hotels.com 'Be There Do That' campaign. The first three videos are :30 television commercials that ran across network, broadcast, and online video which introduce the 'hate-like'. The last three films are :06 video units that ran across social media platforms. In each, Captain Obvious shed's light on the unspoken travel truth that sharing your trip on social media is almost as important as the trip itself and communicates that with Hotes.com you don't have to envy other people's trips, you too can get out there and book your own.
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