Cannes Lions
TRY/APT ADVERTISING AGENCY, Oslo / LOFOTEN / 2014
Overview
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Credits
Description
The film starts with nice shots at the sea in Lofoten in the north of Norway. A
voice-over tells the story of the people of Lofoten, who has overcome the harsh
conditions in Norway only with the help of cod. A doctor tells us that it turns out the
cod is so nutritious that it cures pain just by holding it.
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