Cannes Lions
OGILVY & MATHER MELBOURNE, Melbourne / LAMINEX / 2015
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Description
We open on a dinner party in full swing. Two guys, who seem a little out of place, are making idle chat when something catches their eyes. It’s a stunning woman. As she approaches, peacock feathers fan out from behind both of them. The woman shows her diamond engagement ring to a friend as she passes. Seeing she is unavailable, the guys retract their peacock feathers. Then a handsome man walks past and one of our guy’s peacock feathers fan out just a little.
We then pull out colour swatches from our hero surfaces to indicate this is actually a story about ‘Peacock’ and ‘Diamond’ Laminex, which, unexpectedly, goes together brilliantly.
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