Cannes Lions
JUNG von MATT, Hamburg / NBC / 2008
Overview
Entries
Credits
Execution
The toilet of a nightclub in Hamburg was decorated in a very special way: Just after entering it, the light suddenly goes out; instead, the whole room is bathed in UV light. And now a bloody crime scene becomes visible on the floor and walls: “See what others don’t see. 13th Street. The Action and Suspense Channel.”
Outcome
Not only was the target goup thoroughly enthusiastic about the installation, but also the client – who wants to continue the campaign during this year on several new locations.
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