Cannes Lions

HOTELS.COM

CP+B, Boulder / HOTELS.COM / 2014

Awards:

3 Bronze Cannes Lions
Case Film
Case Film
Case Film
Case Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

For years the name “Captain Obvious” has been an American phrase used when someone overstates the obvious. It’s a tongue in cheek comment that has existed without a real character behind it. But for this campaign, Hotels.com brought Captain Obvious to life in a way never seen before. He’s a world traveler. A helpful guide. A bearded connoisseur of hotels. He’s a sea captain. Or a military captain? He’s some kind of captain, anyway. He’s a man who makes things self-evident. And in him, Hotels.com found their biggest fan.

Similar Campaigns

12 items

Hotels - Personals

HOTELS.COM, Dallas

Hotels - Personals

2022, HOTELS.COM

(opens in a new tab)