“I Love Winter” is an advertising campaign reminding people of the comforting warmth a bowl of Heinz Classics Soup can bring as the weather becomes more wintery. The TV advert features a woman who arrives home soaked to the skin by the worst of the British winter. Her attempts to warm up with a bath, a blow dryer and layers of warm clothes are capped with a steaming bowl of Heinz Cream of Tomato Soup.