The natural Norwegian mineral water Imsdal comes from a source in the valley of Imsdal, which is not so easy to find on the map. The film tells the story of how the inhabitants of Imsdal valley, have lived separate from the outside world since the 50’s. They are still living the pure, innocent life, and can’t imagine anything else. Pure as they are, they don’t even have a dirty mind. That’s why the water of Imsdal is said to be “a source to pure living”.