Cannes Lions
BAR LISBON, Lisbon / INSPIRIT / 2014
Overview
Entries
Credits
Execution
THE BOOK WAS PUT ON SALE AND THE MONEY RAISED WENT TOWARDS INSPIRIT.
Outcome
AWARENESS ABOUT THE PROBLEM OF ILLITERACY AMONG CHILDREN IN THE IVORY COAST HAS NOW BEEN RAISED, WITH LOTS OF PEOPLE LATER CONTACTING THE NGO TO FIND OUT HOW THEY COULD GET INVOLVED WITH THE PROJECT.