Cannes Lions
ADAM&EVEDDB, London / INSTITUTE OF ADVERTISING / 2009
Overview
Entries
Credits
Execution
Our solution was to dramatise this new version of the award and the smaller budget criteria, by re-creating past IPA winners only with a much smaller budget.Showing that it was possible to create compelling ideas without having to spend millions on big TV productions, big photographic budgets and big celebrity led campaigns.
Similar Campaigns
12 items