Cannes Lions

INSURANCE

ALLIANZ, Munich / ALLIANZ / 2010

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Description

Julia was prematurely born in Madagascar in the 26th week. But she wanted to live. She survived thanks to her spirit and a dramatic, unparallled rescue campaign. On a Friday evening in April 2008, Allianz's and Mondial Assistance's employees organized an ambulance flight and an incubator across the globe for a little girl weighing just 660g. "Julia. A moment of truth" tells Julia's story, the story of a little fighter from Madagascar, who shows what a strong community can achieve.

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