The over 100 thousand accesses to the website, the 7,300 pictures sent and exhibited on the float and the over 10 thousand SMS received – including one with a wedding proposal – made the action outstand for the over 100 thousand people present in the Sambadrome, during the live broadcast for millions of people by the largest Brazilian television network, on the main newspapers and magazines, besides reaching 2 million impacts on social networks and 14 million online banners.