BRIEF: To inform the characteristics of HP´s IPAQ 6900. The meaning is that it has access to internet, e-mail and that it is a cell phone machine at the same time.

IDEA: 'THUMP' Is a compilation of street fights, real, collected in home videos, showing how some people react in anger as opposed to commentaries of others.

CONCEPT: 'Some things must be told by telephone. Or by e-mail'