Cannes Lions
NEXUS PRODUCTIONS, London / CANCER RESEARCH / 2015
Overview
Entries
Credits
Description
The film pays homage to disaster movies but with a flip - here the world that’s caught in the grip of a lethal outbreak belongs to cancer, and it’s humans that are causing the chaos: Payback Time for cancer!
A mysterious blue substance begins to contaminate the cells’ world, leading to catastrophic destruction. The end reveals this has all taken place inside a laboratory petri dish, with a human scientist introducing a blue drug into the cancer colony - “Time to die, cancer!”
Execution
Disaster movies rely heavily on vast visual spectacle and a cast of thousands. The budget didn’t quite stretch to that so we used 2d matt paintings to create a sense of the city without having to model every building. 3d characters gave us the flexibility of performance we wanted. Then it was a case of how to composite them with live action fire and smoke and simulated 3d splat effects into a cohesive, visually rich world…
Software used: 3DS Max, After Effects, Houdini, V ray for rendering, MODO and Photoshop
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