Cannes Lions
PALM PUBLICITE MARKETING, Montreal / VOLKSWAGEN / 2004
Overview
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Credits
Description
A new Jetta TDI is stopped near a diesel pump. The driver, with nozzle in hand, circles his car in search of his gas tank. He stops, scratches his head, and keeps looking. Super and voice-over agree: ‘Filling up the new Jetta TDI, you won’t make a habit of it’.
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