Cannes Lions
R/GA, Stockholm / KVIK / 2013
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Description
Kvik, the Danish kitchen manufacturer, and designer Verner Panton share a passion for the transformative power of color in the home.
To launch Kvik’s new kitchen door series based on Panton’s iconic geometric patterns, we created an interactive campaign video that let’s everyone play designer. The inspirational video demonstrated how easy it is to refresh your old kitchen.
We also designed a sleek catalogue featuring the four hero kitchens in different colors and combinations. The video and catalogue showed homeowners that you don’t have to change a lot to create something new and unexpected.
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