Cannes Lions
DENTSU KANSAI, Osaka / MINISTRY OF FOREIGN AFFAIRS JAPAN / 2011
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Description
To design a lapel pin that attendants of APEC JAPAN 2010 can wear.For security, it had better show each class clearly so that one can recognize who is the Prime Minister, the Cabinet Minister, or their partners.
Execution
The "KOMA (spinning top)" motif represents our wish that the meeting moves forward smoothly, and the 5 colors traditionally means good health in Japan.We made six kinds of pins.
Outcome
As well as leading successful meeting, it contributed to convey Japanese culture to give full hospitality for the guests.
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6 items