Cannes Lions
MARURI GREY, Guayaquil / NATURE'S GARDEN / 2013
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While most energy drinks are determined to show the benefits of their products in relation to the more recognized sports. Vita Toro, an Ecuadorean energy drink, prefers to celebrate those sports so bizarre that almost no-one recognizes them as sports at all. No matter how out-there your sporting passion is, you should always accompany it with Vita Toro.
Two of the only members of the Federation of dwarf tossing passionately tell us about the virtues of the sport.
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