Cannes Lions
McCANN WORLDGROUP, Singapore / ALLERGAN / 2014
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Description
As a woman finishes her make-up for a night out, a neglected and desperate false eyelash makes an all-or-nothing frontal assault to try to regain it's place on her face.
Because the woman has used Latisse, her eyelashes are now naturally longer, thicker and darker - so she no longer needs such obvious measures and the false eyelash meets a tragic end.
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