Cannes Lions

LCP-ASSEMBLÉE NATIONALE

Y&R FRANCE, Paris / LCP / 2008

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Pieces of paper with printed messages appear one after the other.On each sheet of paper, a question is followed by two boxes to choose from : "YES" or "NO".A series of questions appears..."Would you eat 25,000 slices of dried sausage per year?" or "Would you work 120 hours per week while being accused of laziness?"...while the "NO" box is continuously checked off with the pen.Following the question/answers game, the message "Then you could never cut it as a Member of Parliament" appears.

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