Cannes Lions
DREAMBOX, San Dimas / ROUND TABLE PIZZA / 2022
Overview
Entries
Credits
Execution
It’s time for something fresh. It’s time to move forward. It’s time to let a little sunshine in.
And of course for us that equals beautiful, bright lemons - as featured in Round Table’s New Charred Lemon Chicken offerings!
It’s as easy and lovely as seeing people opening pizza boxes and suddenly basking in a warm glow. They are literally opening sunshine.
A family at home, a group of friends- a glint of gold light becomes a full wash as each pizza box opens wide.
It plays like the perfect little montage - all these happy moments underscored with a hopeful, feel-good music track.
Our announcer joins in and sets just the right tone - a little bit earthy and definitely sunny. It all feels just right as we dive into beautiful lemon product hero and pizza build shots. We’re instantly won over.
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