Cannes Lions

LIFE INSURANCE

COMUNICACAO CARIOCA, Rio De Janeiro / SINAF SEGUROS / 2003

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THREE KIDS PLAY AS THE ANNOUNCER SAYS WHO THEY WERE IN A FORMER LIFE. ALL HAD LIFE INSURANCE. EACH ONE HELPED THEIR FAMILY IN A DIFFERENT WAY. CUTS TO A PLANT. THIS ONE DIDN'T HAVE INSURANCE, AND LEFT HIS FAMILY WITH NO MONEY AT ALL.

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