Cannes Lions

LISTERINE HERO

DIREKTOR FILMS, Bogota / JOHNSON & JOHNSON / 2017

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Overview

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Credits

OVERVIEW

Description

Give the people, with out a space to train and play the most popular sport, the chance to learn and take to another level the football experience.

Execution

Real life training for one week, and conforming a team. Training homework and follow up with a real football match in a real field month later.

Outcome

Island people were able to play and enjoy the experience of travel and being on a real football field.

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