Nothing sorts out bad breath better than Listerine.But unlike other mouthwashes Listerine kills 98% of the bacteria that brushing misses.

Now we could have dramatised the efficacy of the product in some dull, guys-in-white-coats-in-a-lab type of way but we thought we would push it; ultimately if you use Listerine you will spend less time with your dentist.And who says you can't make ads about pharmaceutical products that are funny?