Cannes Lions
CABIN EDITING COMPANY, Los Angeles / VOLVO / 2024
Overview
Entries
Credits
Background
When asked what means a lot to him, a father recounts the sweet everyday moments between him and his daughter, as seen through a beautifully woven visual tapestry. It’s all of these moments that add up to their strong and special bond. With a soundtrack by Bettye Swann, the daughter realizes it’s the little things that mean an awful lot, just like Swedish car manufacturer Volvo’s smallest SUV, the fully-electric EX30.
Execution
When asked what means a lot to him, a father recounts the sweet everyday moments between him and his daughter, as seen through a beautifully woven visual tapestry. It’s all of these moments that add up to their strong and special bond. With a soundtrack by Bettye Swann, the daughter realizes it’s the little things that mean an awful lot, just like Swedish car manufacturer Volvo’s smallest SUV, the fully-electric EX30.
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