To design a sophisticated, interactive and visually beautiful website to promote the US series Lost for its Channel 4 transmission. Prior to UK transmission, Lost was already a massive brand, so Lost Untold needed to find a way to connect with a sophisticated audience, many of whom were already familiar with elements of theseries.

The website was designed as a mysterious experience, which integrated email, telephone and online clues to provide insights into the lives of the series' key characters. To add to the intrigue, satellite sites, email addresses and a blog for the band Driveshaft were also developed.