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LOTTERY

Y&R INTERACTIVE TEL AVIV / THE ISRAELI COUNCIL FOR SPORTS BETTING / 2007

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TOTO Station - (The Israeli Council for Sports Betting.The brief:The challenge was to launch the Israeli Council for Sports Betting's website, by stressing out the enjoying experience of sports betting from the comfort of your own home.The idea:The interactive idea is based on an Internet program that allows you to see how your own private home turns into a betting station.

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