ETB Mobile wanted to give back some of that data to the people, that’s why we created LOW RES PRE-ROLLS. Spots in a very low resolution, so instead of spending data, they saved it. A good way to demonstrate how much we care about the users' data.

The spots were chosen to be played in the most viral videos on Youtube, with just 10 seconds long to be faster, cheaper and with the minimum data consumption, avoiding the skip ad button.

Thousand of times the Pre-Rolls were spotted

Only USD500 investment

16% rise of new clients

87 million views

0,0001% mobile data consumed while the pre-rolls were played

A statement to the users, because we prefer people to spend their data on what they like to, instead of wasting it watching our advertising.