Eurobest

Madness

LEO BURNETT LONDON, London / MCDONALD'S / 2017

Awards:

1 Bronze Eurobest
Film
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Description

This film gently pokes fun at how overcomplicated the coffee world has become, showing customer’s reactions to the complex menus, the expensive price tags, and the extravagant way in which coffee can be served. McCafé is then introduced as the simple solution, offering great tasting coffee, without the fuss.

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