Cannes Lions
Mediaset Ghost
DDB, Milan / MEDIASET / 2016
Overview
Entries
Credits
Overview
Description
Women and football are, above all, what Italians love the most. Well, not necessarily in this order.
Execution
TV 45” and 30”, on-air from July to October, 2015.
Outcome
Recognition: 30%
Attribution: 70%
Liking: 49%
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