Cannes Lions

MICROSOFT OFFICE 2007

WUNDERMAN DUBAI, Dubai / MICROSOFT / 2009

Presentation Image
Presentation Image

Overview

Entries

Credits

Overview

Execution

Features of Office 2007 could help people finish work fast and go home on time everyday, giving them more time for other, more fun things. We gave IT managers a poster and dip-in bowl filled with entertainment vouchers which colleagues could redeem for discounts on everything from restaurants to spas to entertainment options. This offered a taste of what life would be like after implementing Office 2007 and highlighted its biggest benefit - more free time! It also helped IT Managers become more popular in the office and gave them more bargaining power with their own boss to purchase the software.

Similar Campaigns

12 items

Cats and Pandas

215 McCANN, San francisco

Cats and Pandas

2019, MICROSOFT

(opens in a new tab)