Before we launched the new MINI, we asked 10 select MINI Owners to test anything they wanted… any way they wanted. In the end, we got some imaginative test drives like Ryan George's "Vertigo"…he wanted to see if one could make it to the top of a parking garage and back in reverse… in less than 2 minutes and Thomas Lhamon’s "Sex Appeal"…He wanted to see how sexy a centerfold could get with the aid of a MINI and a Playboy photographer.