Cannes Lions

MINI ONE D

JUNG von MATT GERMANY, Hamburg / BMW / 2004

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At the colosseum of Rome, two guys and a girl are standing in front of their MINI One D playing a game to define their next destination. She starts to recite the alphabet as one of the guys screams"Stop". She goes "M". "Madrid"answers the second guy. Now they know where to drive next. MINI One D.

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