To celebrate the UK cinematic release of 'Monster Family', a Sky Cinema Original Film, we created a series of fake radio commercials for monster-themed advertisers.

Regular advertising was replaced by our fake ads in key strategic commercial breaks on the first 2 days of release (Friday March 2nd & Saturday March 3rd) - reaching families as they travelled to and from school, and again on Saturday morning when planning their weekend.

Our ads 'helped' monsters to find a new home, discover new recipes, look their best…and even find love, and every ad break began and ended with traditional Monster Family trailers to tie the break together.