Cannes Lions

MOTOROLA PRIZM

DIAMOND OGILVY, Seoul / MOTOROLA / 2009

Film
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We open on a cityscape where a window cleaner is cleaning the window at the top of a tall skyscraper, looking in on a business meeting. It appears that his action of cleaning the windows moves the table in the office along with moving the chairs up and down. We cut to the Motorola Prizm touch screen. 'Touch outside control inside'. The ad aims to emphasize the function of outside manual touch.

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