Building off the organic integration of Amazon’s Alexa on-screen in Mr. Robot, USA brought The Daily Five/Nine Alexa skill to life in the real world, allowing fans to access the flash news briefing in the same way Dom did in the series. However, much like in the series, there is always more than meets the eye (or ear!)… In real life, this flash briefing quickly devolves into an interactive audio-driven mystery game that asks players a series of morally ambiguous questions that illustrate the tough choices people are forced to make in a post 5/9 world. This immersive gamified experience was designed to leverage the unique properties of interactive audio in order to blur the lines between fiction and reality and let fans feel like they are a part of the Mr. Robot world.

Produced in collaboration with Mr. Robot’s creator, written by a series staff writer and voiced by actors from the show, The Daily Five/Nine is a choose-your-own-adventure audio-driven game developed as a skill for Amazon’s Alexa platform. The skill, which serves as a narrative extension of the series, begins as Frank Cody’s 5/9 flash news briefing until Cody is abruptly interrupted by a mysterious voice that unexpectedly catapults the user onto a high-stakes gamified adventure and branching narrative-driven journey. Throughout the game, players are asked a series of morally ambiguous questions and depending on their answers they can experience multiple different outcomes, be led to surprising different places and encounter various characters from the series, compelling most users to replay the game several times. The Daily Five/Nine can be accessed on all Alexa-enabled devices with a complementary visual experience available on the Amazon Echo Show.

Upon release, The Daily Five/Nine quickly became one of the top 10 Amazon Alexa skills for Movies & TV and it received overwhelmingly positive fan sentiment. The game also generated tremendous social buzz; fans instantly formed communities online to trade secrets and share clues and within just two days of the skill’s launch, fans had already solved the game and posted about their experiences within a dedicated Daily Five/Nine game sub-Reddit. Since then, fans have continued to engage with the skill, with majority of users replaying the game multiple times in order to experience a variety of different narrative outcomes. Overall, The Daily Five/Nine skill helped bring Mr. Robot’s fan engagement to an all time high by giving fans an entirely new way—and an entirely new place!—to experience the show.