Cannes Lions

NASCAR

FITZGERALD & CO, Atlanta / COCA-COLA / 2016

Film
Film
Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

When a NASCAR driver drinks a Coke in the heat of a race, time stands still. Well, at least for the driver. For everyone else, it’s just incredibly awkward.

These spots are a throwback to the glory days of Coke advertising – 80’s jingles and slow-motion icy drink shots. With a twist to keep American racing fans laughing along with their celebrity racing heroes.

Similar Campaigns

12 items

POLICE

(ANÓNIMO), Mexico city

POLICE

2015, COCA-COLA

(opens in a new tab)