Cannes Lions
NIKE SKATEBOARD
RICHARDS/LERMA, Dallas / NIKE / 2015
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Overview
Entries
Credits
OVERVIEW
Execution
A serigraphy process was used to create limited edition posters based on original artworks.
Outcome
We designed a series of posters to launch the concept “Skate is”. 3 designs reinterpreted the meaning of Skateboarding. 150 posters. 700 kids who came to Nike SB School. A fun and an artistic way to keep cool in school.
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